As a marketing company, dotmailer needed a blank canvas which could be transformed with branding for its awards event.
OXO2, a South Bank space comprised of two gallery style rooms was the perfect fit for this awards ceremony. The event was the company’s first awards, so a wow factor look was essential.
The colours of dotmailer’s brands popped against the bright, white interiors of OXO2. A lit bar was covered in branded vinyls, the venue’s white pillars were wrapped in multi-coloured dots and furnishings were given a dotmailer twist with branded cushions, and treats of multi-coloured gobstoppers and mini smarties were hidden around the space.
As the awards were presented, live graffiti artists started to create a wonderful branded piece that guests then contributed to during the after party. Guests then took to the dance floor to celebrate their wins.